Meridian showcase 03 / 09
Demonstration page. The business is invented, the words are sample copy, and this is not work done for a client.
All nineRidgeline Advisory - Professional services
Advisory for owner-managed businesses between two and twenty million in turnover. Fixed scope, fixed fee, four stages.
Stage by stage
Each stage priced and signed off on its own
You can stop after any stage. Nothing here is sold as a retainer or a twelve-month commitment.
The four stages
Each stage is scoped, priced and signed off on its own. You can stop after any of them and still hold something you can act on without us.
Stage 01
Stop here if you want to
What are we actually selling, and to whom?
Two weeks. Interviews with your last ten customers and your last ten lost deals, read against what you currently say on the phone. Most of the value is in the losses.
You end up holdingA one-page position, and the three things it rules out
Stage 02
Stop here if you want to
Which parts of this business make money?
Three weeks. Gross margin rebuilt per product, per channel and per customer size. Owner-managed businesses are usually carrying one line that funds two.
You end up holdingContribution by line, with the assumptions written down
Stage 03
Stop here if you want to
What breaks first if this doubles?
Two weeks. People, cash and systems mapped against the plan. The answer is rarely the one people expect, and it is almost never the website.
You end up holdingA constraint list in the order the constraints will bite
Stage 04
Last stage
What happens in which order, starting Monday?
One week. Everything above turned into a sequence somebody can be held to, including the things that have to be given up to make room for it.
You end up holdingA dated plan with owners, and what to stop doing
Scope
Every stage begins with a one-page scope naming the question, the evidence we will use and the decision it is meant to support.
01
Access
The adviser in the first call is the adviser on the work. Nothing is passed to a delivery team you have not spoken to.
02
Exit
Each stage ends with a document you own and a decision you can act on without us. Continuing is a choice, not a default.
03
The first call is a conversation, not a pitch.
Arrange a first callRidgeline Advisory
Forty-five minutes, no material to prepare. If the answer is that you do not need us, that is the answer you will get.
That is where the demonstration ends. Ridgeline Advisory is invented, so the buttons above lead here rather than anywhere. These two do work.
What you are looking at
Ridgeline Advisory - Each stage priced and signed off on its own
Arrange a first call